SEO Keyword Research and Audit

Would you like to accomplish the following?

  • Develop a snapshot of the online landscape for
  • Have objective tangible data enabling you to make quicker
  • Have a set data of keywords on hand that will enable you to creat niche sites, landing pages, or blog entries that contain the appropriate keywords.

Our keyword research and auditing is a report that will give you a technical overview of your website and provide you with information to improve your organic search engine optimization.

1) Keyword Research

We arrange a meeting via phone or in person to understand everything about your company and what it offers. We’ll explore the products or services you are trying to sell along with understanding how your products compare or differ to the competitors. Once we under your business, we then perform:

Keyword Research- This includes the following:

  • Competitiveness analysis of keywords
  • Hidden opportunities in keywords
  • The ranking of your site relative to the competition

The goal of this research is to identify the search terms commonly used by your target market to find the products or services offered by your company. The data will be presented in Microsoft Excel spreadsheet format.

Consulting- Once we are done with research, we then report our findings in a follow up conversation with you. This conversation will summarize our findings and include  recommendations on the best keyword strategy to pursue. Our reporting and analysis will include:

  • Which keywords to optimize for and which to avoid
  • A rough draft web site architecture that will overview what type of content should be on your website in order to maximize search visibility
  • The best methods to achieve top rankings

2) SEO Audit

Site-level Analysis

  • SEO copywriting review
  • Site readability
  • Meta title and Meta tag review
  • Sitemap review
  • Coding structure

Onpage SEO Analysis

  • Conversion process and call-to-action
  • Internal linking analysis
  • Usage of existing keywords
  • Header tag review

In order to help you understand the technical side of the audit, screen captures will be included to accompany some of our analysis.

Cost: $300 for keyword research and consulting. $375 to include the SEO audit.